Pay-per-click (PPC)
Grow your audience and win more customers with pay-per-click marketing and advertising.
Pay-per-click (PPC)
Pay-per-click (PPC) advertising allows companies to target customers by purchasing prominent advertising positions across platforms such as:
- Google AdWords
- Google Display
- Bing
PPC is an effective form of advertising for companies that focus on b2c and b2b markets. It’s an incredibly effective way of reaching your target audience in a manageable, trackable way that allows you to produce fantastic ROI over time. This data-led form of marketing allows you to test, refine and optimize your adverts in real-time enabling you to understand what is and what isn’t working.
Pay-per-click (PPC)
Essentially you’re promoting your products and services to your customers in the most prominent and frequently visited search engines, social media sites and other sites on the internet.
We build your campaigns, select keywords, profile and segment your audience, manage bids, test advertising copy, messaging and conversion paths.
Our service includes advertising, marketing and content promotion across the following channels:
- Paid search – Google and Bing
- Social – Facebook, LinkedIn and Twitter
- Display – Google Display network
- Retargeting – advertising to customers who have already visited your site across multiple ad-networks
If this is your first time investing in PPC or are looking to switch from your current provider then please feel free to call our team for a chat about how we can help.